Client:  Taranaki Regional Council

Date:  January 2004

Author(s):  Jason Leung-Wai; Kel Sanderson

This report presents BERL's assessment of the strategic direction and audience potential for the proposed developments for the Regional Gardens project in Taranaki.  The report analyses and tests the audience demand potential for the Regional Garden Properties (Pukeiti, Tupare, Hollards) individually, collectively, and within the wider context of the regional gardens and tourism strategy.  It also assesses the proposed strategic direction and the potential development options.

BERL# 4270